Jody Hewitt

Versatile writer and editor with strong communication skills. Able to write content that drives results in a variety of styles. Experience using Google Analytics, Moz, Hootsuite and other tools. Experience with CMS systems including Drupal, WordPress and Shopify. Pathologically curious, I have the desire and drive to learn new skills quickly and can find something interesting about literally anything. 

Why B Corp is the Right Framework for all Organizations

What is a B Corp and Why Should it Matter to You? B Corporations, or B Corps, are for-profit companies certified to meet rigorous standards of social and environmental performance, accountability and transparency. Using the B Corp assessment framework, these companies evaluate and seek to improve how their operations and overall business models impact workers, the community, environment and customers. Companies like Patagonia, Ben & Jerry’s and many more follow B Corp certification guidelines t

How your organization benefits from a good strategic plan

As situations change and responsibilities shift, it’s critical that organizations build ongoing resilience and create a framework that helps them adapt. This adaptation needs to be driven by your purpose and communicated through your strategic plan. Strategic plans, as opposed to operational plans specifying tactics and actions, are long-term plans focused on outcomes or larger objectives. Ideally, your strategic plan is broader than just internal company goals and should take into account initi

B Corp Certification: More Than An Assessment | Consulting

B Corp is without question the best framework for purposeful business. Beyond helping you to embed your purpose and values in everything you do, it also makes it possible for you to measure your business’s positive impact. The world is changing and so are your clients and shareholders. Accountability, purpose and positive social and environmental impact are more than just buzzwords; increasingly, they are becoming the cost of doing business with a socially conscious public. That said, B Corp C

Everything you wanted to know about space food

Have you ever wondered what it’s like to eat in zero gravity? “Space food” is carefully chosen, packaged and pinned down to make it easy for astronauts to eat, enjoy and stay healthy. Here are some pretty cool facts about eating in space! An exhibit displaying examples of food that gets sent to space for the astronauts to eat. Photo by Maksym Kozlenko licensed CC BY-SA 4.0 via Wikimedia Commons Today’s astronauts get to choose from a wide variety of tasty food (even fresh fruit and vegetabl

What is autism spectrum disorder?

Today is World Autism Awareness Day — let's find out what it's about. We are all unique, and so we all experience the world a little differently, including children with autism. Everyone has strengths and weaknesses, and some things that are easy for you may be challenging for others. Kids with autism are just that: kids — and they want friends and have hobbies, too. You will discover that no two people with autism are exactly alike, which is why it’s called a “spectrum.” Kids with autism gr

5 remarkable animal migrations in Canada

Canada is host to many remarkable species; some of these species are migratory, which means they travel from one region to another, usually at the same time of year. Some of these species travel huge distances to get to where they want to go and they usually follow the same path from Point A to Point B. We’re not always sure why they go, or how they find their way, but we can tell you some of the best places to catch a peek! Most beluga whales live in the arcitc, but the St. Lawrence Estuary b

Road Rage in Canada: Staying Safe Around Reckless Drivers

When you think of road rage, you might think of extreme videos of deranged people attacking other drivers on the road; but there’s a lot more to it than that. Anger behind the wheel manifests itself in many ways; and far more frequently as small, impulsive and inconsiderate driving decisions like tailgating, honking at or intentionally cutting off other drivers. These behaviours put everyone on the road at risk; there are also serious financial consequences for reckless drivers, as well as pot

Backing Up Is Hard To Do: 10 Tips For Backing Up A Car Safely

Backing up a vehicle is a challenge for every new driver. Not only are you maneuvering the vehicle in an unfamiliar way —a vehicle you’re probably still getting used to— but you also have limited visibility. It is estimated that poor backing up techniques can be blamed for approximately 25% of collisions. Hundreds of pedestrians are killed every year by backup collisions, many of which are children under the age of five. Why Is Backing Up So Dangerous To Pedestrians? Even at a very slow speed

Should New Truck Drivers Learn How to Drive Stick?

Should New Truck Drivers Learn How To Drive Stick? Manual transmissions may be slowly disappearing from the consumer automobile market, but stick shift is still alive and well in the transportation industry. Not only are trucks with manual transmissions cheaper to buy and repair, they’re also preferred by many truck drivers. Planning for a career in the trucking industry? You would do well to start learning how to drive a manual vehicle, and preferably before . Why Truck Drivers Should Learn

Be thankful you're not a caribou this Valentine's Day

Whether you love it or hate it, Valentine’s Day represents some of the most conventional human expressions of romantic love. Of course, no matter how normal or abnormal they may seem to us, they are quite unique to the human species. This year for Valentine’s Day, we’ve decided to compare and contrast our Valentine’s Day traditions with five courting rituals of a species with quite a different tactic — the caribou. Disclaimer: All rights to this work belong to WWF-Canada.

Holding nature in our hands

Join a growing movement of Canadians taking the next step to safeguard nature. Count yourself in at wwf.ca/countfornature. As a donor relations co-ordinator for WWF-Canada, I am fortunate to speak with our supporters each day, providing them with information about how their donations are helping preserve nature and learning about their own experiences with wilderness and wildlife. What I’ve learned is this: Our connections with nature are impactful. Both in the ways they shape our lives and ho

I Tried Krav Maga So You Don't Have To

Krav Maga, if you haven’t heard of it, is a military self-defense system developed for the Israeli army. If I could sum it up in one sentence, the philosophy at the core of Krav Maga is “anything goes”. The first trial class is free. I decided one day that I wanted to learn how to better protect myself in a mortal combat situation. Continuing in the tradition of learning 1/10th of a cool new skill, I sought out and located the only Krav Maga facility in my city. Is hockey the most popular spor